Audio/Video Advertising Measure the Impact of Audio 2.0 on the Online and In-Store Sales
The high memorability, relevance and impact of Audio and Video Ads in Spoken Articles drive 2x activation of your target Audience.
Whatever your activation goals in your strategic plan, with our Spoken Articles, conversion rate are measurable thanks to post-evaluation metrics.
Thanks to our Patented AdTech ad clutter has avoided in each Spoken Article. The dynamic insertion of Audio/Video Ads depends on the text structure and the average listening duration , ensuring each insertion is unique for every Spoken Article.
In Spoken Articles, users prefer to listen to ads if
1.
They are interesting for them.
2.
The frequency is no more than two in the same session.
3.
They don't interrupt their listening.
4.
Volume is not higher than the main content.
5.
They are midroll ads.
Audio/Video Ads are seamlessly integrated into the context without annoying users, thereby enhancing listening KPIs for both ads and content.
More time spent in listening means more opportunitiesin delivery ads to your target Audience.
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Audioboost implementation is customizable with additional features available on demand.