This policy is aimed at providing all the information about the processing of your data carried out by Audioboost and third parties (listed in Article 7)

(version 4.0 dated December 20, 2024)

1. INTRODUCTION – WHO ARE WE?

Dear Visitor (hereinafter, “You” or the “User”),

This page is owned by the company Audioboost S.r.l. with registered office in Maglie (LE), Via Scorrano, 57, 73024 VAT No. 05170040751 (hereinafter, the “Company”).

Our Company operates as an audio web service provider and digital audio advertising licensee, connecting advertisers and media agencies with publishers who use Audioboost services, specifically the “SpeakUp Article” service (hereinafter, the “Audioboost Services” and the “Publishers”), and carries out activities to efficiently manage and enhance the audio space available to the Publisher on their websites at the time they use the Audioboost Services (hereinafter, “Services”).

2. HOW TO CONTACT US?

For any information, Users may contact the Company at any time by sending a registered letter with return receipt to the Company’s registered office in Maglie (LE), Via Scorrano, 57, 73024, or by sending an e-mail to info@audioboost.it or to the certified e-mail address audioboostsrl@pec.it

The Company has not identified a Data Protection Officer (DPO or DPO), as it is not subject to the designation requirement under Article 37 of the Regulation.

3. WHAT DO WE DO? – COMPLIANCE

We operate in the digital advertising industry, working with advertisers and third parties to deliver relevant audio advertising content to those browsing within an Origin Site that has implemented Audioboost Services.

Because so-called cookies are sent through our Services for different purposes, with this notice we want to explain what cookies are and how they are used by Us.

Some cookies are directly conveyed and controlled by Us. Through these cookies, the Company collects and processes certain personal data about you. In this notice, pursuant to Article 13 of EU Regulation 2016/679 (hereinafter, “Regulation”) and Italian Legislative Decree 196/2002 (hereinafter, “Code” and, together with the Regulation, “Applicable Law”), we explain how we collect this data, for what purposes and what your rights are.

Other cookies on the Source Website, are, however, conveyed and controlled by third parties. On this policy you will find links to the policies posted by these third parties, which we ask you to read carefully. If you are not familiar with cookies, please read this policy carefully so that you can be aware of your choices.

4. WHAT TECHNOLOGIES DO WE USE?

To provide the Service to the publisher of the Source Website, the Company uses the “Ad Manager 360” from Google Ireland Limited (hereinafter referred to as “AdServer” and “Google”, respectively).

Through the AdServer, profiling cookies are installed by the Company on the Source Website. Profiling cookies are used to make you listen to audio content that is consistent with the User’s profile derived from the content you are listening to. This allows the audio advertising content you view on the Source Website to be more interesting to you. 

The profiling cookies installed by the AdServer have the following characteristics:

Through the AdServer technology, the Company may collect, as data controller, data and information related to the User, such as:

• IP address
• Approximate information on geographic area from which the User operates
• http protocol’s data (e.g., visited web address or URL)
• Information related to the User’s interaction with the audio or video content (e.g., clicks, percentage of completion of viewing the video advertisement)
• advertising identifiers (IDFA, AAID)
• cookies id
• server log

The Company also informs Users that, for the provision of the AdServer to the Company, Google declares itself to be an autonomous Data Controller for the processing of Users’ personal data. Therefore, for the collection of data and for the processing resulting from the use of the Adserver, the Company has no control or power over the processing performed by Google, as it is a mere user of the adserving service (which is technically managed by Google).

Users may object with respect to the use of AdServer’s profiling cookies via the following link: https://adssettings.google.com/.

For information about whether Google transfers Users’ personal data abroad or the retention period of data processed in the context of using the AdServer, Users may refer to Google’s privacy policy https://policies.google.com/privacy and/or the following link: https://support.google.com/admanager/answer/2839090?hl=en.

5. LEGAL BASIS

The legal basis for processing carried out to provide the Services to the publisher of the Source Website, lies in the User’s prior consent (Art. 6(1)(a) of the Regulation).

In fact, as per the Applicable Law, your prior consent is required for the installation of profiling cookies. For this reason, when you access the Source Website, a special banner or Consent Management Platform (hereafter, “CMP”) is prominently displayed, through which you can express your preferences.

You are, of course, free to withhold consent for the installation of profiling cookies as well as to object to their use at any time, without your ability to visit the Source Website and take advantage of its contents being impaired in any way.

6. PURPOSE OF PROCESSING

We use your data to:

• marketing and profiling (i.e., to present you with advertisements and commercial offers that meet your preferences as closely as possible) and help advertisers deliver audio advertising content that is non-invasive, and meets your needs more;
• provide statistical analysis in aggregate form to advertisers and publishers of the Source Website and/or provide recommendations on the delivery of audio content in line with the preferences you have expressed in the course of listening to audio content conveyed through the Audioboost Services.

7. THIRD PARTIES WITH RESPECT TO THE COMPANY

Other analytical profiling cookies are installed on the Source Website by third parties other than the publisher of the d’Origine Site and the Company: these parties act as autonomous data controllers (with respect to the publisher of the d’Origine Site, these cookies are to be understood as third-party cookies). 

7.1 Analytical cookies

These cookies are used to collect statistical information, in aggregate form only, about the number of Users accessing the Audioboost Services and how they use them.  

The following third-party analytics cookies are installed on the Website without your prior consent because they are less invasive because they are anonymized, as the third parties cannot access disaggregated data at the IP address level (in other words, by using these cookies, the third parties cannot trace your identity): 

You are, of course, free to block the installation of analytics cookies at any time, without your ability to visit the Website and take advantage of its content being impaired in any way. To find out how to do this, please read carefully the third-party cookie policies by following the links in the table above.  

7.2 Profiling cookies

Here is a list of the third-party profiling cookies currently used for the Service provision to the Publishers of the Source Website, with an indication of the link to the information pages created by their developers (also containing information on how to oppose their installation, so-called opt-out, and their retention period):

The Company also informs Users that through Google’s AdServer it may be enabled for advertisers or other third parties to use cookies linked to advertising messages in order to collect information about User’s activities on the Source Website with respect to audio promotional content conveyed by the Company. 

Similarly, additional partners of the Company listed within the CMP used by the Publisher of the Source Website may process User’s personal data to deliver interest-based advertising as well. For the relevant privacy policies, please refer to the links found next to each vendor within the CMP.

8. HOW TO MANAGE COOKIES AND OPPOSE THEIR USE

There are several options to manage, disable and delete cookies. 

(A) Change your browser settings

Follow the instructions provided by the manufacturer of the browser you use to find out how to manage, disable, or delete all cookies:

• Explorer: http://windows.microsoft.com/it-it/windows-vista/block-or-allow-cookies 

• Chrome: https://support.google.com/chrome/answer/95647?hl=it&p=cpn_cookies 

• Firefox: https://support.mozilla.org/it/kb/Attivare%20e%20disattivare%20i%20cookie 

• Safari: https://support.apple.com/it-it/guide/safari/manage-cookies-and-website-data-sfri11471/ 

• Opera: https://help.opera.com/en/latest/web-preferences/  

(B) Use our interactive tools or those provided by third parties

To disable profiling cookies, please read the privacy policies of third parties that install cookies to learn about the tools available to you to manage, disable and delete cookies, and more generally to object to their use. Remember that by disabling third-party cookies, (i) you object to their use not only on the Source Website but on all Internet sites on which such cookies are used, and (ii) your ability to browse the Source Website and use its features will not be affected in any way.

(C) Use the website www.youronlinechoices.eu/it/  

Your Online Choices is a website operated by the non-profit association European Interactive Digital Advertising Alliance (EDAA), the Italian version of which can be reached at www.youronlinechoices.eu/it/, which provides information on behavioral advertising based on profiling cookies http://www.youronlinechoices.com/it/a-proposito) and allows Internet users to easily oppose (opt-out) the installation of the main profiling cookies installed by advertisers and used on websites (http://www.youronlinechoices.com/it/le-tue-scelte). Before using this tool, we recommend that you carefully read the Your Online Choices Terms of Service (http://www.youronlinechoices.com/it/condizioni-generali-di-servizio), the Frequently Asked Questions (FAQ) (http://www.youronlinechoices.com/it/faqs), and User Guide (http://www.youronlinechoices.com/it/help). 

You are invited to use Your Online Choices consciously. Although, in fact, Your Online Choices brings together many of the world’s leading advertising companies that use cookies, some of the third parties that install cookies across the web may not have joined Your Online Choices. Therefore, using Your Online Choices does not guarantee that you will receive third-party cookies by browsing the web. Remember, as well, that if you delete all cookies from your browser, the technical cookies issued by Your Online Choices to remember your choices may also be deleted, making the third-party cookies active again. 

9. PROCESSING METHODS, TRANSFER OF PERSONAL DATA TO THIRD COUNTRIES AND DATA RETENTION PERIOD

As outlined in the introduction to this policy, it is possible that the Company collects and processes some of your personal data through cookies that it conveys directly on the Source Website. The Company acts as the “controller” of this data, in accordance with the provisions of the Applicable Law. The Company will process your data only by electronic means, in a fully automated manner and without human intermediation. Therefore, our employees and contractors will never access the content of your personal data obtained through cookies, which means that they will never be able to access and/or have PII (Personally Identifiable Information), i.e., information from which you can be directly identified. 

Some of our employees and collaborators, appointed by the Company as data processors in accordance with Article 29 of the Regulation, may carry out maintenance work on the computer systems that host your data, without ever being able to access their actual content. Your personal data may be stored in servers operated by third parties (e.g., IT system providers) or may be managed by parties specializing in online advertising, who act as data processors based on a specific appointment in writing by the Company, pursuant to Article 28 of the Regulation.

Please note that, subject to the conditions and safeguards set out in the Regulation, your data may be transferred to countries outside the European Economic Area (so-called EEA). Such countries may not offer a level of privacy and data protection comparable to that guaranteed by the Applicable Law; where the Company will act as data controller, it will take data security into the utmost consideration and, therefore, the Company will proceed in handling such transfers with all due care and guarantees in accordance with the Applicable Law and, in particular, in accordance with Articles 45 (Transfer on the basis of an adequacy decision) and 46 (Transfer subject to adequate safeguards) of the Regulation. 

Please note that some of the third parties listed in the tables in this policy and/or in the CMP may – as autonomous data controllers – process personal data collected by means of the cookies installed on the Source Website from a location outside the European territory and, therefore, you are invited to read their policies carefully for more details on this matter.

Your personal information will not be disclosed to third party data controllers or disseminated.

Your personal data, collected as described in Section 4 above, will be retained by the Company for as long as is strictly necessary to fulfill the primary purposes outlined in this policy, or in any case as necessary for the protection in civil law of both your interests and those of the Company and, in any case, for no longer than 12 months.

10. YOUR RIGHTS

To exercise your rights, or obtain any further information or clarification in relation to this cookie policy, please contact the Company by the following means:

• By sending a registered letter with return receipt to the Controller’s registered office in Maglie (LE), Via Scorrano, 57, 73024;
• By sending an e-mail to. audioboostsrl@pec.it.

Pursuant to the Applicable Law, Users have:

1. The right to withdraw their consent at any time if the processing is based on their consent;
2. The right of access to their personal data;
3. (where applicable) the right to data portability (the right to receive all their personal data in a structured, commonly used, machine-readable format), the right to restriction of processing of their personal data, the right to rectification, and the right to erasure (“right to be forgotten”);
4. the right to object:
   1. in whole or in part, for legitimate reasons to the processing of their personal data, even if relevant to the purpose of collection;
   2. in whole or in part, to the processing of their personal data for the purpose of sending advertising or direct sales material or for carrying out market research or commercial communication;
5. should they believe that the processing concerning their personal data violates the Regulation, the right to lodge a complaint with a Supervisory Authority (in the Member State in which they habitually reside, in the Member State in which they work or in the Member State in which the alleged violation occurred). The Italian Supervisory Authority is the Garante per la protezione dei dati personali, based in Piazza Venezia, n. 11, 00186 – Rome (RM) (http://www.garanteprivacy.it/).

***

The Company is not responsible for updating all links displayed in this cookie policy; therefore, whenever a link is not working and/or updated, Users acknowledge and agree that they should always refer to the document and/or section of the websites referred to by that link.